How a mobile ad network reaching 1.4 billion users is building triple-framework compliance with ComplyJet

When your ad network reaches 1.4 billion users and processes campaign data across global markets, security compliance isn't something you get to eventually. It's something your partners and advertisers expect today.

TyrAds is a mobile app growth marketing platform that helps app developers and marketers scale user acquisition through performance-based advertising. Their network spans multiple regions, and the data flowing through it includes campaign performance, user engagement metrics, and advertiser relationships.

As TyrAds grew its partnerships with larger advertisers and app publishers, compliance requirements became a regular part of the conversation. Enterprise partners wanted to see SOC 2 reports. International data processing required GDPR compliance. And ISO 27001 was the standard that tied it all together globally.

TyrAds partnered with ComplyJet to tackle all three frameworks at once.

The Challenge

Most companies start with one framework and add others later. TyrAds didn't have that luxury. Their business operates at the intersection of global advertising, mobile data, and cross-border data processing. That meant:

• SOC 2 for US-based advertisers and partners who require formal security attestation
• ISO 27001 for international partners who recognize ISO as the global security standard
• GDPR for processing data that involves EU data subjects, including employees and partners

Running three frameworks simultaneously is complex. Policies need to cover all three sets of requirements. Controls need to be mapped across overlapping (and non-overlapping) standards. And the team doing the work needs to understand what applies where.

TyrAds needed a platform that could handle multi-framework compliance without tripling the workload.

The Team Approach

What makes TyrAds' compliance rollout different from a typical startup is the team structure. Instead of one founder doing everything, TyrAds distributed the work across dedicated roles:

• A compliance lead managing tasks, coordinating with ComplyJet, and handling policy and process requirements
• An engineering lead working through cloud integrations, infrastructure security, and vulnerability scanning
• An operations lead handling finance and vendor coordination
• The CEO providing executive oversight and signing off on key decisions

This structure meant compliance tasks could move in parallel. While the engineering team connected cloud providers and set up integrations, the compliance lead was working through policies and preparing questions for audit readiness. No single person was a bottleneck.

Getting Started

TyrAds onboarded with ComplyJet and moved into active setup quickly:

• Connected cloud infrastructure and identity providers
• Deployed ComplyJet's Device Agent across the team's machines for device compliance
• Generated security policies mapped across SOC 2, ISO 27001, and GDPR
• Onboarded employees for security awareness training
• Established data processing agreements to support GDPR requirements

Where TyrAds Stands Today

TyrAds is actively working toward audit readiness across all three frameworks:

• Core integrations connected and being monitored
• Security policies under review across SOC 2, ISO 27001, and GDPR
• Device Agent deployed for device compliance evidence
• Employee training in progress
• Regular sync calls with ComplyJet to address questions and track progress

The team is pushing to finalize readiness, with the goal of moving into the audit phase in the near term.

Why This Matters

Ad tech companies face a growing compliance challenge. As privacy regulations tighten and enterprise advertisers raise the bar on vendor security, platforms that can't prove their security posture will lose partnerships to those that can.

TyrAds is getting ahead of this. By building SOC 2, ISO 27001, and GDPR readiness simultaneously, they're creating a compliance foundation that covers every major market and partner requirement in one go.

For a platform processing data at the scale of 1.4 billion users, that's not just good practice. It's a competitive advantage.

Looking Ahead

TyrAds is on track to complete their SOC 2 Type 2 and ISO 27001 audits, with GDPR compliance running alongside. With all three frameworks being built on a single platform, the work compounds rather than duplicates.

When the next enterprise advertiser or app publisher asks about security, TyrAds will have the full picture: SOC 2 attested, ISO 27001 certified, GDPR compliant. That's a compliance story that matches the scale of their business.